Arctic Monkeys - I Bet You Look Good On The Dancefloor

 Arctic Monkeys: Audience

1) What is the main Arctic Monkeys audience - demographics and psychographics?

Arctic Monkeys audience are likely to be white, middle class and reasonably young. Psychographic groups might include Reformers and Explorers

2) What audience pleasures are offered by the music video for I Bet You Look Good On The Dancefloor?

Audience pleasures would include diversion - the song is upbeat and fast-paced. Fans who followed the band from the early days might find a sense of personal relationship 

3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans. Why did you choose those moments?

The first shot of the drummer singing the adlibs I picked this because it shows how unique each of the band members are.

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4) How did fans take a leading role in making Arctic Monkeys famous back in 2005?

The Arctic Monkeys began to gain popularity as they handed out CDs, containing their 18 demo tracks, at various gigs. 

5) How are fans positioned to respond to the band? What does Arctic Monkeys want fans to think about their video?

This music video was designed to seem as if it was set in the 1980s which would allow fans to be able to deeply and personally connect with the video as it takes them back in time to a point of their lives when they were young and enjoying their childhood days.

Arctic Monkeys: Industry

1) How did the Arctic Monkeys first achieve success and build up their fanbase?

The group gained quite the following on the social media platform Myspace, and are now described as one of the first bands to come to the public's attention through the Internet.

2) Why was P2P file sharing and Myspace an unexpected aspect to Arctic Monkeys' early success?

Back in those days social media was only used for messaging each over and showing off your personality online however it then became a music sharing software.

3) How does the rise of Arctic Monkeys differ from how BLACKPINK were formed and became famous?

BLACKPINK was put together by an entertainment company (yg entertainment) which controls what they're music is like and how it is presented so they don't have much freedom in what they post as it is mainly created to tick boxes and make money whereas Arctic Monkeys is 100% creative and natural all authentic.

4) Who is Arctic Monkeys record label and how many copies did they sell of their debut album? Why did they choose an independent record label?
they sold over 157,000 copies in its first week

5) Looking at the wider music industry, has the internet been a positive or negative development for record companies and artists? Why? the internet has been positive  for them since that was the main reason for why they were able to gain a lot of attraction and attention for there  music