1) Look at the Heat Media Pack. Go to page 2: the Heat mission. Write three things that Heat offers its readers under 'print'.
a truly unique quality experience
2) Now go to page 3 of the Media Pack - celebrity focus. What does the page say that Heat offers readers?
it offers us an insight of what going on in celebrity life
3) Now look at page 4 of the Heat Media Pack. What other content does Heat magazine offer its readers aside from celebrity news?
life hacks and what to wear
4) Look at page 5. What is Heat magazine's audience profile? Write all the key details of their audience here.
4) Look at page 5. What is Heat magazine's audience profile? Write all the key details of their audience here.
FEMALE/MALE: 90% / 10%
AVG AGE: 37
AGE PROFILE: 52% AGED 15/34
(14% 15-24, 37% 25-34)
SEGMENT: 50% ABC1
MARITAL STATUS: 57% MARRIED
or living with partner / 43% single
Media language
1) How are the cover lines written to make the audience want to buy the magazine?
it is all writing in big and different fonts to catch the reader attention
2) What are the connotations of the Heat colour scheme on this particular front cover?
2) What are the connotations of the Heat colour scheme on this particular front cover?
its all in red and its called heat both words both are really similar because of the fact about fire and fire is hot and another word for hot is heat and heat is symbolised as the colour red
3) How are images used to create interest in the magazine? Find three reasons for your answer. (E.g. paparazzi images or aspects of mise-en-scene such props, costume, make-up, body position, facial expression etc.)
3) How are images used to create interest in the magazine? Find three reasons for your answer. (E.g. paparazzi images or aspects of mise-en-scene such props, costume, make-up, body position, facial expression etc.)
Posh Spice as she looks angry or annoyed which shows she knows shes been caught and doesnt want anyone knowing.
you can see her liops aint moving so she isnt saying anything
her body position in the picture tells us she is walking away and is probably mad
Poshs costume as it looks like she was at home and came out of her house and she is not dressed or looking professional.
4) What differences can you find between the use of design and typography between Tatler and Heat? List at least three differences and explain the effect on audiences.
Heat uses many images which suggests it has a lot of gossip. Tatler uses one main image of the women in the image putting all the attention on her.
The celebrities' facial expression also has them somewhat caught off guard to add suspense to their cover lines/stories.
Media Representations
1) What type of celebrities appear on the front cover of Heat? List them here.
Pop stars, well-known actors, reality television stars and the Royal family.
2) How are celebrities represented in Heat? (Positively? Negatively? Reinforcing or challenging stereotypes?)
3) How are women represented on the cover of Heat? Think about both images and cover lines here.
The magazine reinforces the idea that women only exist to satisfy men. Women are represented as melodramatic and their relationship is exposed to others for their satisfaction. The cover consist of paparazzi pictures of distraught women and cover lines heavily invested in their love life.
4) How do Heat and Tatler represent social class? What different social classes can you find in the features and celebrities on the cover? (E.g. middle/upper class / working class)
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