1) What are BLACKPINK fans known as - and what would the demographics / psychographics be for the BLACKPINK audience?
BLACKPINK fans are known as ‘Blinks’ and are largely teenage girls and young women. Their fans are worldwide but they are particularly big in the Philippines and Indonesia as well as western countries such as the UK and USA
2) What audience pleasures are offered by the music video for How You Like That?
2) What audience pleasures are offered by the music video for How You Like That?
person relationships fans feel as if they know the members
3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to BLACKPINK fans. Why did you choose those moments?
3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to BLACKPINK fans. Why did you choose those moments?
What audience pleasures are offered by the music video for How You Like That? 0:09 when all group members are sitting on steps and the camera moves slowly - i think the audience will like this as it features the whole group
0:19 is when the lead vocalist ( Jennie Kim ) starts to sing - she is also according to the internet the most popular blackpink member
1:52 is when the whole band starts to dance - this is appealing to fans as it shows them all.
4) How was the How You Like That music video marketed and promoted to the audience?
The video’s release was preceded by a series of teasers on the band’s social media accounts
5) Why is K-pop a global phenomenon and what has helped it to become so popular?
They achieved over 600 million views and was placed in the top 20 videos of the year by Billboard magazine. in just 24 hours it received 86mil+
Industry
1) How were BLACKPINK formed and what records have they broken?
Blackpink began forming when YG Entertainment held tryouts worldwide for preteen or teenage recruits to create a new girl group Blackpink broke yet another Guinness World Record. The K-pop girl group became the most-streamed female band in the world they was also part of top 10 most viewed you tube videos in 24 hours
2) What other successful artists have YG Entertainment created? You may need to Google this.
1) How were BLACKPINK formed and what records have they broken?
Blackpink began forming when YG Entertainment held tryouts worldwide for preteen or teenage recruits to create a new girl group Blackpink broke yet another Guinness World Record. The K-pop girl group became the most-streamed female band in the world they was also part of top 10 most viewed you tube videos in 24 hours
2) What other successful artists have YG Entertainment created? You may need to Google this.
- Sechs Kies.
- BigBang.
- AKMU.
- Winner.
- Blackpink.
- Treasure.
- BabyMonster.
3) How has technology and the internet (known as technological convergence) changed the way audiences consume music videos?
The way people consume music videos has changed – now phones, tablets and YouTube are the primary ways audiences engage with music videos
4) How do BLACKPINK and K-pop show that the media and music industries are now global?
K-pop demonstrates the global nature of the industry with BLACKPINK selling out arenas across the UK and USA as well as in the East. They played Wembley Arena in 2019 as well as huge US music festival Coachella they will now be playing on the 3 of July 2023 in Hyde park
5) How are UK-based music videos regulated and what types of content require warnings?
Some UK-based record companies get their music videos rated by the British Board of Film Classification (BBFC).The kinds of issues the BBFC considers in classifying music videos include bad language, dangerous behaviour presented as safe, drug misuse, sexual behaviour and nudity, and threatening behaviour and violence.
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